Winning Over Younger Audiences with Jagran Prakashan
Presented by Basant Rathore, Senior VP, Strategy, Brand and Business Development, Jagran Prakashan
About this Webinar
How Jagran Prakashan is winning over young audiences is the focus of this INMA South Asia Webinar featuring Basant Rathore, senior vice president of strategy, brand, and business development at Jagran Prakashan.
In this session, Basant will share insights into how one of India’s largest newspaper groups, Jagran Prakashan, is reimagining its strategies to connect with younger audiences. From tailoring content and formats to meet evolving preferences and case studies of successful initiatives, Basant will outline their roadmap for building relevance and loyalty among the next generation of readers.
Join us to learn practical approaches to engagement and growth that other publishers in the region can adapt.
About Jagran Prakashan
Jagran Prakashan is an Indian publisher of newspapers, magazines, journals, and other media. The company produces about 100 editions of around 12 print products in over five distinct languages across 15 states.