About Paula Felps

Ideas Blog Editor

INMA

United States

Paula Felps is Ideas blog editor for INMA.She lives in Nashville, Tennessee, United States, and can be reached at paulafelps.inma@gmail.com.

Written by Paula

775 Blog Posts

How El País became a digital subscription powerhouse

10 September 2025 By Paula Felps

Culture is the difficulty with transformation in African newsrooms

9 September 2025 By Paula Felps

Harian Kompas combats news fatigue with data journalism

8 September 2025 By Paula Felps

INMA recognises global news media’s next generation in 30 Under 30 Awards

7 September 2025 By Paula Felps

Upcoming Webinar: Inside the El País success story

7 September 2025 By Paula Felps

5 secrets of successful newsrooms

4 September 2025 By Paula Felps

News companies need a new playbook to navigate advertising disruptions

3 September 2025 By Paula Felps

3 key strategies shape product transformation at Stuff

1 September 2025 By Paula Felps

Squid tool helped Philadelphia Inquirer reimagine its newsroom workflow

27 August 2025 Paula Felps

INMA 30 Under 30: Aaron Dahmen of TVP World

25 August 2025 Paula Felps

Inside the making (and remaking) of HT Media’s OTTplay

17 August 2025 Paula Felps

INMA 30 Under 30: Ankit Kumar Roy of Silverpush

17 August 2025 Paula Felps

VG’s shift to vertical video provided a much-needed boost in engagement

13 August 2025 Paula Felps

INMA 30 Under 30: Mathilde Svinø of Norkon

11 August 2025 Paula Felps

Hearst Newspapers leverages AI for a human-centred strategy

10 August 2025 Paula Felps

AI excels as a reporting tool but not as a reporter

6 August 2025 Paula Felps

Media24 revolutionises digital advertising with Match24

4 August 2025 Paula Felps

Gazeta Wyborcza leaders share their recipe for newsroom transformation

3 August 2025 Paula Felps

O Globo creates a new toolkit, increasing branded content by 332%

30 July 2025 Paula Felps

News companies must be more customer-centric as search, platforms evolve

28 July 2025 Paula Felps

Russmedia drives digital advertising success with storytelling

20 July 2025 Paula Felps

News media companies turn to new strategies as traditional advertising shifts

16 July 2025 Paula Felps

Reuters Institute research details the new rules of the news ecosystem

2 July 2025 Paula Felps

Sanoma reclaims ad spend from social platforms

29 June 2025 Paula Felps

Bonnier News transformed its print production through automation

26 June 2025 Paula Felps

News companies share strategies to improve retention, reduce churn

26 June 2025 Yuki Liang, Paula Felps, Ijeoma S. Nwatu

The Irish Times is paying attention to attention

25 June 2025 Paula Felps

News publishers aim to build forever relationships through clear value, human connection

25 June 2025 Michelle Palmer Jones, Yuki Liang, Paula Felps

News companies build products to deepen engagement, boost retention

24 June 2025 Yuki Liang, Paula Felps, Sarah Schmidt

INMA 30 Under 30: Sanket Jain, freelance journalist

23 June 2025 Paula Felps

Village Media shares its strategies for growth in local markets

18 June 2025 Paula Felps

INMA 30 Under 30: Kevin Cheberenchick of Bloomberg

16 June 2025 Paula Felps

Medienholding Süd’s journey to print automation was about people, processes, and technology

11 June 2025 Paula Felps

The Guardian makes a strategic push into AI content licencing

11 June 2025 Paula Felps

Dow Jones’ Factiva platform helps publishers get paid, stay protected in the AI era

10 June 2025 Paula Felps

INMA 30 Under 30: Mohammad Abdullah Al Noman of Gaznobay

9 June 2025 Paula Felps

Aftenposten redefines journalistic success by focusing on engaged subscribers

2 June 2025 Paula Felps

Newsroom metrics are changing, bringing data to life

1 June 2025 Paula Felps

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