AFRICA SUMMITS AT A GLANCE
Newsroom Transformation
| Media Revenue |
Product & Tech
|
Audience Development
How to monetise media’s young and mobile audiences through smart advertising, philanthropy, events, and partnerships
The advertising market
Diversifying income streams
Media philanthropy and funded models
How to sustain great content via consumers and advertisers
Africa as a continent has one of the world’s youngest populations, inclined towards heavy use of digital and mobile. Internet advertising via use of social platforms has seen exponential growth, posing a challenge to traditional media advertising.
In this Africa Media Revenue Summit, learn how media companies continue to reduce reliance on legacy platforms (print, broadcast) and are figuring out how to grow reader revenue, monetise content better through smart digital advertising, and invest in events, entertainment, and curated partnerships.
Walk away with confidence that great journalism and content can be financially sustainable again.
Speakers
Julie Arobieke
Sales Team Lead
Legit
Nigeria
Daniel Kalinaki
General Manager and Editor
Monitor Publications
Uganda
Zubeidah Kananu
Broadcast Journalist and President
Kenya Editors Guild
Kenya
Sipho Kings
Publisher and Co-Founder
The Continent
Craig Nicholson
Digital Sales Director
Media 24
South Africa
Matt Nkanyiso Nkosi
National Multimedia Sales Executive
Volt Africa - Independent Media
South Africa
Joe Otin
Chief Executive Officer
The Collective
Kenya
Key summit sessions
Understanding the media revenue landscape in Africa
The advertising market: How Media 24 is getting it right with advertisers and audiences
Diversifying income streams at Volt Africa
Headlines to hashtags: How Monitor Uganda is re-imagining content for the digital age
Riding the platform shift at Legit Nigeria
Media philanthropy and funded models at The Continent