Identifying the leadership and transformation opportunities for media companies as we transition to a post-pandemic world
Organisational structure
Tech + transformation
A people business
What are the media leadership opportunities ahead?
Today’s pandemic has been described as the leadership opportunity of a generation to accelerate change inside news media companies. In this Master Class for senior media managers, senior management, and leadership experts as well as peer publishers, we will focus on the key issues surrounding what our leadership focus should be post-COVID and the direction of media companies.
Via three, main interlinking themes we will cover future structure, the impact of technology on our businesses, and an examination of how important the right people will be in that future.
Come away from this Master Class with a CEO-level playbook for what 2021 and beyond holds and you will leave the sessions with a clearer understanding on what approaches you will need to adopt to drive the impact and success.
Topics
Organisational structure and focus
The evolving landscape and the opportunity ahead, post-Covid. What is leadership in 2020s?
New business models for revenue maximisation. Diversification or doing what we know best well?
Centralisation and efficiency. What to centralise and what not to centralise, that is the question? And for those not part of a group, which activities should you seek partners?
Agility. Just a buzzword to something far greater?
Working from home. The new normal for all? What next for our staff? How should we leverage this to our benefit?
Using technology to drive transformation
The likely role of automation? Where’s the human value?
Bots and algorithms. Crucial or simply an add on?
Using data and measurement effectively. But which data in a cookie-less future? Which measurement tools are most relevant?
Examples of emerging technologies that could revolutionise the media industry (eg automated journalism, social outreach apps, video creation tech, 5G)
A people business?
Future success: is it all about tech? IT vs. humans
The journey of a company challenging perceptions and transforming business by authentically showing what diversity and inclusion really means at a grass roots level.
In an era where trust and equity are key touch stones for success and high on the agenda, this company shows how it tackles these challenges internally.
What leadership and management skills should we now be looking for in out staff? How will this affect corporate culture?
Organisational structure and focus
The evolving landscape and the opportunity ahead, post-Covid. What is leadership in 2020s?
New business models for revenue maximisation. Diversification or doing what we know best well?
Centralisation and efficiency. What to centralise and what not to centralise, that is the question? And for those not part of a group, which activities should you seek partners?
Agility. Just a buzzword to something far greater?
Working from home. The new normal for all? What next for our staff? How should we leverage this to our benefit?
Using technology to drive transformation
The likely role of automation? Where’s the human value?
Bots and algorithms. Crucial or simply an add on?
Using data and measurement effectively. But which data in a cookie-less future? Which measurement tools are most relevant?
Examples of emerging technologies that could revolutionise the media industry (eg automated journalism, social outreach apps, video creation tech, 5G)
A people business?
Future success: is it all about tech? IT vs. humans
The journey of a company challenging perceptions and transforming business by authentically showing what diversity and inclusion really means at a grass roots level. In an era where trust and equity are key touch stones for success and high on the agenda, this company shows how it tackles these challenges internally.
What leadership and management skills should we now be looking for in out staff? How will this affect corporate culture?
Speakers
Lovisa Bergström
Data Scientist
Dagens Nyheter, Bonnier, Sweden
Mark Challinor
Executive Producer - Interactive
International News Media Association, United Kingdom
Annamarie Jamieson
People and Culture Director
Stuff, New Zealand
Stephen Dunbar Johnson
President, International
The New York Times Company, France
Frederic Kachar
Chief Executive Officer
Infoglobo, Brazil
Lucy Kueng
Strategic Advisor & Senior Research Fellow
Reuters Institute, Oxford University, Switzerland
Tara Lajumoke
Managing Director
FT Strategies, United Kingdom
Annie Lidesjö
Head of Operations and People
NTM, Sweden
Nathalie Malinarich
Digital Development Editor
BBC, United Kingdom
Piotr Turek
Head of Data Products
Ringier, Axel Springer, Poland
Agenda
Tuesday, January 12
Module 1: Organisational structure and focus
Click here for more information on this module
Tuedsay, January 19
Module 2: Using technology to drive transformation
Click here for more information on this module
Tuesday, January 26
Module 3: A people business?
Click here for more information on this module
Details
What is included in registration?
Your registration includes the live presentation, the video recordings of the presentations, and the speaker’s presentation if they are willing to share.
What is the format?
Each module will be approximately 2.5 hours in duration. Each module will be held from 10:00 a.m. to 12:30 p.m. New York time (3:00 p.m.-5:30 p.m. GMT). Conducted in the Zoom ecosystem, you will have an opportunity to ask questions of all presenters.
What is the cost?
- Members: US$395 for all three modules, inclusive of video recordings and presentations
- Non-members: US$1,190, which is member pricing plus US$795, which includes one year of INMA membership
Who should attend?
Executives at news companies at the beginning of their subscription journey