About Dr. Dietmar Schantin

Principal

IFMS Media Ltd

London, United Kingdom

Dr. Dietmar Schantin is the principal at IFMS Media Ltd. in London, United Kingdom, and Graz, Austria. He is also co-founder of the AI-collective. Dietmar can be reached at d.schantin@ifms-ltd.com or @ifmsMedia.

Written by Dietmar

62 Blog Posts

4 practical AI use cases for news companies

3 August 2025 By Dr. Dietmar Schantin

The AI buddy economy is journalism’s strategic leap into agentic guidance

2 July 2025 By Dr. Dietmar Schantin

It’s time to decouple print from the digital newsroom

7 April 2025 By Dr. Dietmar Schantin

“Media time” is considered a valuable KPI, but quality of content also matters

1 January 2025 By Dr. Dietmar Schantin

Reinventing newsrooms for the digital age requires personalisation, planning, purpose

11 November 2024 By Dr. Dietmar Schantin

AI identifies breaking news faster, manages routine tasks, but trust issues remain

11 July 2024 By Dr. Dietmar Schantin

Personalisation in media must go beyond “what” to “why” and “how”

25 March 2024 By Dr. Dietmar Schantin

Personalisation in media has evolved but still has a long way to go

21 January 2024 By Dr. Dietmar Schantin

Adapting to AI is an urgent priority for media companies

31 October 2023 Dr. Dietmar Schantin

Copy editing, summarisation are first steps to newsroom ChatGPT applications

12 September 2023 Dr. Dietmar Schantin

Today’s newsroom architecture must respond to an evolving digital era

11 July 2023 Dr. Dietmar Schantin

Trust, retention in news media depend on quality, value, personalisation

7 May 2023 Dr. Dietmar Schantin

Successful digital transformation requires commitment, decision-making, responsibility

4 April 2023 Dr. Dietmar Schantin

Newsrooms in the digital age: Are traditional news sections obsolete?

12 February 2023 Dr. Dietmar Schantin

More technology expertise needed on news media management boards

2 January 2023 Dr. Dietmar Schantin

It’s time to remove the print corset

16 November 2022 Dr. Dietmar Schantin

New business model for media is found in loyalty through non-traditional offers

11 October 2022 Dr. Dietmar Schantin

In digital news operations, editors drive success across the organisation

24 July 2022 Dr. Dietmar Schantin

In the digital transformation quest, don’t neglect people

7 June 2022 Dr. Dietmar Schantin

During transformation, newsroom leaders must practice what they preach

21 April 2022 Dr. Dietmar Schantin

COVID has changed newsrooms forever

27 February 2022 Dr. Dietmar Schantin

Staffing, communication are bound to change in the post-COVID newsroom

16 January 2022 Dr. Dietmar Schantin

Guidance for newsroom newcomers can accelerate the slow pace of transformation

26 October 2021 Dr. Dietmar Schantin

Media subscription teams could learn a lot from online dating

13 September 2021 Dr. Dietmar Schantin

News publishers should bring the joy of serendipity to digital content

2 August 2021 Dr. Dietmar Schantin

Content strategy sweet spot hits 4 key pillars

11 May 2021 Dr. Dietmar Schantin

Invite readers with biscuits, feed them vegetables, but be mindful of freak shows

6 April 2021 Dr. Dietmar Schantin

Transparency and accuracy in content are pivotal for reader trust

14 February 2021 Dr. Dietmar Schantin

New storytelling platforms need the same rigorous standards as print

13 December 2020 Dietmar Schantin

4 ways news media companies should rethink in-person newsrooms post-COVID

13 October 2020 Dietmar Schantin

Content is king, but data yields power behind the throne

10 September 2020 Dietmar Schantin

Media companies must move to digital business model to override current crisis

28 July 2020 Dietmar Schantin

Focus on values is essential for news media in trying times

12 May 2020 Dietmar Schantin

Regional cooperation, collaboration unite local teams in threatening times

1 April 2020 Dietmar Schantin

Small market media must identify specific needs for digital transformation success

13 January 2020 Dietmar Schantin

The French exception: a public commitment to the press

22 October 2019 Larry Kilman

4 ways newsrooms must reorganise for digital transformation

15 October 2019 Dietmar Schantin

Audience demand for visual journalism should shape newsrooms

15 July 2019 Dietmar Schantin

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