About
About the 96th INMA World Congress of News Media
For nearly a century, the INMA World Congress of News Media has stood as the premier global gathering for the leaders shaping the future of journalism. Since 1930, this congress has brought together the best minds in news media — from legacy publishers and digital disruptors to visionary editors and tech innovators — to exchange ideas, challenge assumptions, and chart a path forward.
In a time of unprecedented change, the INMA World Congress is more than a conference — it is a pulse-check on our industry and a catalyst for transformation. With powerful keynotes, real-world case studies, and unrivaled networking opportunities, the Congress provides a rare space for global insight, strategic foresight, and meaningful collaboration.
Every year, executives from over 50 countries convene to answer the big questions: How do we grow trust? What does innovation look like in the newsroom? How do we monetise better, faster, and smarter? What role should AI and technology play in the future of content, audiences, and advertising?
In its 96th year, the Congress continues to unite decision-makers who care deeply about the future of journalism — not only as a business, but as a cornerstone of democracy and society.
Whether you're shaping newsroom strategy, driving digital transformation, or leading a media brand into its next chapter, the INMA World Congress is where global leaders come to think big, act boldly, and shape what comes next.
About Berlin
A city at the crossroads of history
Berlin is where 20th-century history was made — from the rise and fall of empires to the Cold War and the fall of the Berlin Wall. Today, it’s a symbol of resilience, reinvention, and reconciliation.
Europe’s creative capital
Home to artists, thinkers, and changemakers, Berlin pulses with creativity. From street art in Kreuzberg to galleries in Mitte, it’s a place where experimentation thrives — including in media and tech.
A global hub for innovation and start-ups
Berlin is one of Europe’s leading tech and start-up capitals, with a fast-growing ecosystem of AI pioneers, digital disruptors, and media innovators — the perfect backdrop for the INMA World Congress.
A multicultural metropolis
Berlin is home to people from over 180 nationalities, making it one of Europe’s most diverse cities. This mix shapes everything — from its neighborhoods to its cuisine, its conversations, and its ideas. It’s a place where global perspectives meet and thrive.
A capital of culture
With over 170 museums, a world-class music scene, opera houses, and theatres, Berlin’s cultural offerings are as rich as its history. And yes — there’s something happening every night.
Landmarks that tell a story
Stand at the Brandenburg Gate, walk along the East Side Gallery, reflect at the Holocaust Memorial — Berlin’s iconic sites offer powerful moments of connection and understanding.
A culinary renaissance
Berlin’s food scene is as diverse as its population. From Michelin-starred restaurants to late-night currywurst and vibrant street food markets, there’s something for every taste.
Green and spacious
Despite its size, Berlin is a green city. Relax in Tiergarten park, cycle along the Spree, or wander through leafy neighborhoods that feel more village than metropolis.
At the heart of Europe
Centrally located, Berlin is easy to reach from across Europe and the world — by plane, train, or even bike (if you’re feeling ambitious). It’s a perfect meeting point for a global gathering.
A city that keeps evolving
No matter how many times you visit, Berlin is never the same. It’s a city in constant motion — like the news media industry itself — making it the ideal host for this year’s World Congress.
About INMA
The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-platform environment. The INMA community consists of nearly 22,000 members at 1,000+ news media companies in 100+ countries, representing tens of thousands of news brands.
What we do
INMA is the news media industry’s foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, awards competitions, and an unparalleled archive of best practices. INMA leads the news industry with initiatives dedicated to better understanding digital subscriptions, advertising, product & tech, newsroom transformation, generative AI, and the emerging relationship with Big Tech platforms.
Mission
INMA’s mission is to inspire news media companies to embrace business practices that sustain impactful journalism:
- To build communities of best practice and facilitate the exchange of ideas, expertise, benchmarks, and experiences.
- To distill the collective knowledge of members into insights that grows audiences, transform brands, and ensure the financial sustainability of news media companies.
- To identify and recognise excellence in vital areas such as subscriptions, data, product, advertising, newsrooms, and the business of journalism.